One major function of HEC in latex paints is that it allows an appropriate thickening effect. It also adds to the color of the paint, HEC additives

provide additional color variants to latex paints and gives manufacturers the leverage of modifying colors based on clients’ request.

The application of HEC in the production of latex paints also boosts the PH value by improving the non-ionic properties of the paint.

This allows the manufacture of stable and strong variations of latex paints, which have a diverse range of formulations. Providing a quick and

effective dissolving property is another function of Hydroxyethyl cellulose. Latex paints, with the addition of hydroxyethyl cellulose (HEC),

can dissolve fast and this helps to quicken the pace of painting. High-scalability is another function of HEC.